"The Lion King," which ended a four-week, 32-show run Sunday in Omaha, has set a new box-office record for total dollars worth of tickets sold for a Broadway touring show at the Orpheum Theater, Disney Theatrical Productions reported this week.
The show drew slightly more than 79,000 patrons and grossed $5,621,022. That's the highest-grossing Broadway show in the Orpheum's history and represents slightly more than 98 percent of the 80,256 available seats sold.
The record for total seats sold was set in 2007, also by "The Lion King," when a five-week, 37-show run filled 91,740 seats and grossed $5,506,480. That tour also filled slightly more than 98 percent of available seats. The gross receipts this time were higher than in 2007 because of higher ticket prices.
Worldwide, "The Lion King" has grossed more than $5 billion and has been seen by more than 68 million people since it opened in November 1997, Disney said.
Disney estimated that the 2013 run of "The Lion King" generated a $19 million economic benefit to Omaha from travel, hotels, restaurants, parking and other businesses patronized by theatergoers and performers and others with the tour.
An Omaha Performing Arts publicist said 44 percent of tickets were sold to addresses in Douglas County, 39 percent to the rest of Nebraska, 11 percent to Iowans and 6 percent to patrons from Kansas, Missouri and South Dakota combined.
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