The Foundary, Hayneedle's flash online sale site, is changing its stripes and online location.
Beginning Monday, the Foundary will post weekly, coordinated displays of home furnishings and accessories -- one week it might be a living room with a mid-century feel; the next, a patio with a rustic industrial vibe. Also starting Monday, the Foundary is moving to hayneedle.com, the Omaha-based online furnishings retailer. The Foundary will no longer exist as a standalone website.
“We listened and came to the decision that it was time to bring the Foundary home to Hayneedle.com. We're excited to share the benefits of hayneedle.com with the Foundary's members, while exposing hayneedle.com's customers to the... diverse home furnishings collections and styles curated by the Foundary,” said Rob Anderson, the Foundary's general manager.
Each week, the Foundary will post new displays or”styleboards” intended to help consumers find home decor inspiration and just the right item to start or complete a look.
Merchandise will be available from six weeks to six months, depending on the collection.
Foundary members can use their email addresses and passwords for instant access to hayneedle.com, and will automatically receive email announcements of the latest ready-to-shop Foundary Styleboard events.
Among the benefits Foundary members will gain:
--Free and fast shipping on most items
--Live customer service
--Competitive pricing discounts and seasonal promotions
For more information go to www.hayneedle.com