For the fan who had everything: Lego-compatible Huskers -
Published Thursday, September 12, 2013 at 1:00 am / Updated at 4:17 pm
Money Talks
For the fan who had everything: Lego-compatible Huskers

In the Money Talks blog, The World-Herald shares the latest in Nebraska business and development, with behind-the-scenes notes from our Money team. Read more and join the conversation.

There already are movie and cartoon figures, dinosaurs, zoo animals and superheroes. But any Nebraskan's Legos set wouldn't be complete without some football.

That was the idea Massachusetts company OYO Sportstoys had, which in 2011 started creating sports-themed mini-building block figures and play sets that are Lego-compatible. The company recently rolled out its generic Husker football player minifigure, which can be purchased on the company's website or at Dick's Sporting Goods stores. Each college football figure comes with a football, helmet, removable face mask, water bottle and stand.

Other Big Ten schools featured are Ohio State and Michigan State. An OYO spokesman said more schools are on the way as it works through licensing agreements. The company also plans to add field sets — including the team logo, end zones and goal posts — for the existing college football minifigures.

The company also makes NFL and Major League Baseball minifigures, fields and play sets that are based on real players and teams.

Contact the writer: Paige Yowell    |   402-444-1414    |  

Paige covers commercial development news primarily for the Money section's news blog, Money Talks.

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