Electronic Ad Submission and Printing Specifications

Electronic Ad Delivery Options

  • FTP – call (402) 444-3137 or (402) 444-3134 for access
  • Email – submit electronic files to advdat@owh.com (5MB or less)
  • Third Party Submission – AP Adsend, Ad Transit and Fast Channel
  • Disk Transfer – CD/DVD or USB memory drives

Hard copy for verification recommended. ROP advertising deadlines are listed on page 7. Check individual products for their appropriate deadline.

Print and Color Specifications

  • CMYK profile - SWOP Newsprint
  • 240-280% total ink density
  • 7-15% dot gain
  • 200 d.p.i. for newsprint printing
  • 300 d.p.i. for gloss and magazine production

Avoid using rich black 4 color black) except when appropriate.

Adobe Acrobat PDF - Preferred Format

Non-digital ad materials (hard copies) will have to be scanned, which may result in a loss of quality. Please contact DAT for details on other available file formats if PDF submission is not an option

Contact Digital Ad Transfer (DAT) for questions concerning file submission.

(402) 444-3137 or (402) 444-3134

Hours: Monday - Friday 8:00 a.m. – 5:00 p.m. CST