The century-old iconic Gold’s building in downtown Lincoln is now in the hands of a Nebraska native and on track to get revamped, in part as a hotel.
New owner Keating Resources is based in Florida but has an office in Atkinson, Nebraska, where founder Gerard Keating grew up. The company bought the 1033 O St. structure last month for $2.3 million from a Los Angeles outfit.
Keating said that at 322,536 square feet, Gold’s is the largest privately owned office building in the city.
Under the plan, its six-story tower that fronts O Street will be gutted and rebuilt into a 110-room extended-stay hotel. The brand has yet to be determined. The property’s larger section, which stands four stories and fronts N Street, is to be upgraded for existing office tenants including the State of Nebraska.
Originally built as Gold’s Department Store, the structure became home to Brandeis and went on to house a mix of retailers and offices.
Among Keating’s other projects is the redeveloped 850,000-square-foot Gateway Computer Campus in South Dakota.
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