Check out our photos of the Goodfellows Fund through the years.
Working as the executive director of the Nebraska Diaper Bank is a personal mission for Tegan Reed.
At one point, Reed and her husband had four children under age 7, so they learned first-hand how expensive it is to buy diapers. Lots of diapers.
“I had an understanding of how many were used each day,” Reed said — anywhere from six to 11 or more.
She was more fortunate than many area parents. Family members stepped in to help defray the cost of keeping her babies happy and dry.
“My husband’s grandparents were our personal diaper bank,” she said. “They called to see what we needed and it was on our doorstep. They were inspired by their grandparents — I think that their grandparents did that for them.”
Now all Omaha parents have a similar — yet larger — bank if they’re finding it difficult to afford diapers. The Nebraska Diaper Bank distributed 592,545 diapers to families in 2021 and is poised to provide 1.4 million this year, Reed said.
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The bank is one of the newest agencies to receive funding from The World-Herald’s Goodfellows charity. Reed said she contacted United Way of the Midlands about a partnership this year and was thrilled to learn how Goodfellows could help.
Goodfellows was started in the late 18th century by The World-Herald and has been administered by United Way since 2020.
“I remember that phone call,” Reed said of her initial talk with United Way officials. “It was wonderful.”
Packages of diapers are stacked on shelves at the Nebraska Diaper Bank on F Street in Omaha on Thursday.
The Nebraska Diaper Bank has been its own entity for only a couple of years. It grew out of the 2014 LIFEhouse Partnership between Prairie Lane Christian Reformed Church and Westwood Church, which was formed to provide food and diapers for people in surrounding neighborhoods, roughly from 120th Street to 132nd Street around West Center Road.
It started small — parents came to the partnership’s food pantry and diaper distribution center and went home with what they needed.
“In the beginning, I would go to Target and fill a cart and that would be enough for a month,” Reed said.
They quickly learned that they couldn’t adequately serve the community’s needs by direct distribution, she said, so they adopted the diaper bank model established by the National Diaper Bank Network.
Volunteers Vickie Tom, right, and Jane Moore package diapers at the Nebraska Diaper Bank in Omaha. Volunteers donate about 300 hours a month to the nonprofit.
Now, the Nebraska Diaper Bank — renamed with its new purpose — buys 85% of its diapers through the national network’s purchasing channel and gets 15% from donors. Even open packages are accepted as long as they are clean, Reed said.
They store the diapers in a warehouse near 91st and F Streets, where volunteers wrap them into packages to be picked up by partner agencies such as the Open Door Mission and Catholic Charities, which distribute them to clients. Semitrailer trucks regularly drop off loads of diapers at the warehouse.
On a recent Thursday, several women, mostly retirees, were busy packaging diapers, quickly bundling them into plastic wrap and adding a Nebraska Diaper Bank card before starting the process again.
Volunteers package diapers at the Nebraska Diaper Bank on F Street in Omaha on Thursday.
“We call them our power packers,” said Carey Oswald, the diaper bank’s support coordinator.
The group functioned like a well-oiled machine. A visitor asked if they were friends.
“On Thursdays we are,” joked volunteer Janelle Deitloff of Omaha.
“Or if we run into each other at Hobby Lobby. Or the zoo,” another said.
In reality, a couple knew each other, but the entire group didn’t meet until they gathered at the diaper bank. Now, they’re talking with Oswald about having brunch some week before they start wrapping.
Volunteer Vickie Tom wraps diapers in cellophane at the Nebraska Diaper Bank on F Street in Omaha on Thursday.
Colleagues from area businesses sometimes set up private volunteer sessions. It can get boisterous.
“That’s really fun because it gets competitive,” said Vickie Tom, another Thursday volunteer.
Tom and her group meet at the diaper bank two or three Thursdays a month. There are also times when the warehouse is open to anyone who wants to stop by and help.
All told, volunteers donate about 300 hours a month to the nonprofit.
“They are the heart of our organization,” said Reed, who is the bank’s only full-time employee. There are two part-timers besides Oswald: a program manager and a development director.
In addition to agencies in Douglas County, the diaper bank partners with nonprofits in Sarpy and Thurston Counties in Nebraska and Pottawattamie County in Iowa. A complete list of partners is on the Nebraska Diaper Bank‘s website.
Volunteer Annette Thompson unwraps packages of diapers at the Nebraska Diaper Bank on F Street in Omaha on Thursday.
Diapers through the bank are available in all sizes, from six all the way down to newborn. Clients get 60 larger diapers or 80 newborn diapers each month, an amount that’s intended to supplement what they purchase at the store or find elsewhere.
Reed said that makes her program extremely compatible with Goodfellows, which, through other agencies, offers struggling area families one-time emergency aid for rent, utilities or other crises.
Goodfellows gave the diaper bank a $15,000 grant this fiscal year.
Reed also said the agencies with which the diaper bank partners typically offer other services such as food pantries or even parenting or financial classes. They’re looking to build up families as well as offering material goods.
“The goal is to lift people out of poverty,” she said.
Photos: The Goodfellows fund through the years
1996
Anna Tapley, a 75-year-old grandmother, raising granddaughter Shardy. This picture ran in The World-Herald on Dec. 4, 1996.
1995
The Zinn family. This picture ran in The World-Herald on Nov. 21, 1995.
1994
Jessica Toney in November 1994.
1994
A fifth and sixth grade class at Karen Western Elementary School collected 13,000 pennies for Goodfellows in December 1994. From left to right are Jeff Viola, April Basile and Heather Juntunen.
1992
Dennis Burr, age 4, in December 1992.
1991
Westside Middle School collected $2,015.50 for Goodfellows. Student Council President Jeremy Tworek presents the gift to Terry Ausenbaugh of The World-Herald on Dec. 23, 1991.
1991
This donation from the "Boys on the Road" came in 10 envelopes in December 1991. Goodfellows officials said they don't know how the donation got into the World-Herald building.
1991
Tessie pictured in December 1991. "I just don't feel sorry for myself."
1989
Brandy, left, and Tony on Nov. 27, 1989.
1989
Beulah is still making music in this photo from December 1989.
1989
Millard North Middle School student council members count Goodfellows donations in 1989. From left, standing: Jason Bisbee, David Allen, Kathy Kearns and Jenny Underwood; seated: Jami Rossitto, Lynn Welch and John Miller.
1988
School district staffer Susan Meyers and student assistant David Biggs, 11, sort donated coats on Dec. 21, 1988. The clothing program has received more than 2,300 requests this year. For more than 15 years, the Omaha school district and the World-Herald Goodfellows have combined efforts to help needy children dress warmly.
1982
It's a sparse Christmas at Brian's house. His mother, Susan's, parents live in Des Moines and other relatives also live there. Her folks probably will send her something for her two children.
1982
Christmas is bright for Nicky, 5, and Joey, 6 months, on Dec. 24, 1982. Gifts from Manley Church can be seen in the foreground.
1982
Dustin doesn't understand bills. Photo from November 1982.
1978
From left, Karen Furey, Mary Kay Kaczmarek, Kelly McGill, Margie Honz and Cathy Schenkelberg on Dec. 17, 1978. Margie Honz and Nancy Furey of Roncalli High School started putting classmates in chains this week to help free needy families from hunger. It’s a community service project,” said Sister Jean Morrow, who oversees the chain-building. “Goodfellows seemed the right cause.”
1978
From left, Mrs. Moore and Mrs. Thomas. The truckers were glowing almost as rosily as their Christmas tree Friday night at Omaha Country Club, collecting the last of their yearly gift to hand over to Goodfellows today. The tree was peppered with lights, mostly red, each bulb fixed in place by a donating member of the Nebraska Motor Carriers Association.
1976
Lou Sortino and sons Mike and Louis Jr. pick Christmas trees on Dec. 9, 1976. Each year about 20 to 30 Christmas trees ended up being wasted at Sortino's West L Fruit Market. So this year, owner Lou, along with Louis Jr. and Mike came up with a better idea. "The boys happened to see a story in the newspaper about a family who will be receiving help from the Goodfellows," said Sortino. "The woman said she might not have money to buy a tree for her family, and that got us thinking." The Sortinos picked out enough Christmas trees for that family and all the ones who are featured in The World-Herald's Goodfellows stories through Christmas. Bekins Moving and Storage Co., 1601 Leavenworth St., has volunteered to deliver the trees in time for Christmas.
1976
Daddy’s health is a concern to Jimmy. “The way things are, we might not be together for too many holidays and we want them good while we’re together.” That’s the way Jimmy’s mother feels about Christmas. But this holiday may not be so good for her son, 4, and daughter, Colleen, 20 months.
1976
Robert and Kimberly are looking for help in this photo from Nov. 29, 1976. Robert's mother is having a hard enough time making ends meet without having to worry about what she will serve her family on Christmas Day.
1975
Latasha Johnson pictured on Dec. 25, 1975.
1975
Tracy, 4, is just at the age when Christmas starts to mean a lot. "I haven't got any money for anything, and that's the truth." There's no reason to doubt that comment from Tracy's mother, who is a widow. Photo from December 1975.
1974
Optician McCain fits Alan for a brighter Christmas in December 1974.
1969
Nicky is a clown of sorts. The toddler can make his older brothers and sisters laugh just by strutting around the room with a toy pig. “He’s such a happy baby,” his mother said. “He’s laughing and smiling all the time.” Photo from December 1969.
1968
Little Debbie occupies much of her time in playing with her pet white mouse, Frosty, in December 1968.
1965
"The Beatles" Pantomime group at the World-Herald Goodfellows Show Wagon at Ralston City Park in June 1965.
1963
From left, postal employee Robert Hearn and Cub Scouts Jack Buckingham, Dick Bernstein, Tony Costanza and Steve Dabbs in December 1963. Their Scout troop went through the neighborhood to pick up empty bottles and cash them in. They ended up with $4.82 to give to Goodfellows. The charity has raised more than $17 million since 1945, when it started modern record-keeping.
1963
Santa Claus gives presents to 25 children from families recommended by Goodfellows on Dec. 22, 1963, at St. Frances Cabrini Social Hall. Santa also handed out refreshments, and a magician entertained the kids at the Christmas party.
1962
1962: The Gulizia brothers at the Goodfellows Show Wagon Contest at Pulaski Park.
1962
From left, Michael, Kathy and Sharon McLaughlin, Barbara Willets and Mary Beth McLaughlin singing "Jingle Bells" on Dec. 19, 1962. The five youngsters made the rounds in their neighborhood singing Christmas carols with "Jingle Bells" as their opening and closing number. They made $23.25 for Goodfellows.
1960
The Coolers, from left, George Miles, William Starks, Henry Redd and Jimmy Starks, won first in The World-Herald Goodfellows Show Wagon District Contest in Kountze Park on July 28, 1960.
1957
Many a youngster brushed aside a tear on Oct. 15, 1957, and then contributed a favorite toy to the annual Goodfellows toy drive. Piles of toys mounted steadily at Omaha schools. At Windsor School, these fourth graders participated, from left: John Reynolds, Russell Masloski, Loretta Jones, Lanis Latta, Ginger Kay Schreck and Denny Harshburger.
1953
The little boy in the picture is a member of a family that needs help. His mother has been home from the hospital just six days after having been there for an operation. His father is a former bricklayer. He no longer can do that work because of the loss of an arm. Photo from December 1953.
1953
The two-room tar paper house in the littered backyard of another home looked desolate in the chill of the evening. Inside a little girl was playing with a battered rubber doll. Her name is Jacqueline and she is 3. She has two brothers. There is not much to amuse the three children. Jacqueline's father is in the service and is not due to return to the U.S. until March 1954.
1951
Bernice and Richard in December 1951. A tired mother answers the door and brightens visibly when she finds the caller is not a bill collector. Five children between the ages of 2 and 9 are clustered about her. The husband has been ill, the bills have piled up, and the outlook for Christmas is bleak.
1948
The hard way ... a penny a day. One man never fails to send a Goodfellow donation. He always sends the same amount — $3.65. That's 1 cent for each day in the year. The letter that accompanied a 1947 contribution might have been written by a hurried businessman. It reads: "Enclosed please find donation for the Goodfellows." His address? The State Penitentiary in Lincoln.
1948
Gary, 2, pictured in December 1948. A frying pan and car without wheels are his toys.
1948
Girl Scouts aid by sponging and cleaning soft toys on Dec. 8, 1948. From left to right are Barbara Frederiksen, Shirley Hallback and Patty Hoffman. They are from Troop 147 at North High School.
1942
Three little soldiers on Dec. 14, 1942.
1941
All the city commissioners voted "aya" for The World-Herald Goodfellows in 1941 and backed up their vote with a contribution of $5 each. City Clerk Joe Dineen added a dollar to make the total $36, and the funds were delivered to the Mile o' Dimes. Left to right, front row: Commissioners Jepsen and Dineen and Mayor Butler; back row, left to right: Commissioners Kresl, Trustin, Korisko, Towl and Knudsen.
1941
Kathelle Wallace, clerk in the Army finance office in the Woodmen of the World Building, holds the handful of dimes collected in that office for the Goodfellows Mile o'Dimes board at 16th and Farnam Streets on Dec. 18, 1941. The handful amounted to $10.70.
1941
The Union Pacific Junior Drum and Bugle Corps marched for the Mile o' Dimes in 1941.
1939
A letter to Goodfellows from Bobby, age 8, in 1939. Monday afternoon a World-Herald reporter and photographer visited Bobby's home. Bobby's mother said some oatmeal and apples were the only food in the house.
1939
In pert red sweaters, black shirts and white blouses, these eight girls from “Geathers,” the University of Omaha Pep Club, went to the Goodfellows Mile o’ Dimes board at 16th and Farnam Streets on Dec. 6, 1939, and deposited $5 for the organization. Celia Lipsman, front, is the club’s president.
1939
Is the large board ready for Omaha's donations? It must be filled many times if the city's poor children are to be happy on Christmas. Photo from 1939.
1938
“Dear Goodfellows” — a letter from hundreds upon hundreds of underprivileged children of Omaha. “Christmas is an important and precious thing to children,” said the Goodfellows administrator. “To be passed by when other children are happy leaves a hurt that may never quite heal. It would be better for hundreds of persons to give up their conventional exchange of gifts if it would save one or two children from this hurt. Please join the Goodfellows!”
1938
The father of this family was killed in a car crash and the children don't feel well, as they're undernourished. Photo from December 1938.
1926
In 1926, in conjunction with the Goodfellows Christmas drive, this Christmas Lodge and Reindeer Park was set up on the courthouse lawn. As verified by the size of the crowds shown here, the arrangement was wildly popular.

